- Be sure to assemble the right team:Â Every department in your organization has a job in relation to making shipping work for your online store.
- Set clear goals:Â Do you want to increase margins? Go international? Define your goals and measure against them.
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Shipping & Delivery
Shipping Best Practices
Shipping Destinations
Having a working shipping strategy can mean the difference between having a customer purchase your product or abandoning their shopping cart. Shipping strategies can also be utilized as marketing tools. This strategy begins on your website and it’s the first step of an eCommerce transaction. Your order fulfillment policies and information should be front and center on your website to attract the most attention. If you’re considering offering free shipping, that should be one of the first things the buyer sees when landing on your eCommerce site. This can greatly influence their decision to make the purchase or not.
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